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Oddball Productions started primarily as a consulting company, helping bands learn how to promote their music and themselves. As Oddball Productions got more involved with the artists it was working with, it branched out assisting bands with promotions, developing marketing strategies and setting up a distribution network that helped the artists get their CD’s not only into retail locations, but online and on the radio. Recently, Oddball Productions has split into 3 separate divisions with specific focuses. Oddball Productions, Oddball Consulting and Oddball Music Distribution.
Who we are: Danny Fournier - Artist Marketing & Development Manager  Artist Marketing & Development Manager, Danny Fournier loves educating bands on the business of music. Frustrated that a ROCKSTAR 101 course was not offered as part of the curriculum of his university music program, Danny transferred to the faculty of business and completed a marketing degree. The following year, while finishing his second degree in sociology, with an emphasis on the media and trends, Danny started working part-time with BMG Canada. When he started with BMG, his role required him to visit various retail locations, put up displays, ensure they had adequate stock levels and talk up upcoming releases. After 3 short months, BMG hired Danny on full time and moved him to Edmonton, where continued to deal with retail, but also took on the roll of managing a national account, securing airplay at radio and setting up all promotional activities for any touring artists who came through the market. During his 5 years with BMG, Danny played a role in breaking artists like Three Days Grace, Dido, Maroon 5, Pink, Carolyn Dawn Johnson, Brad Paisley and Avril Lavigne. Danny never gave up on his performing and during this time also started a ‘nu metal’ band called HEADRUIN. With HEADRUIN, Danny got the opportunity to test what he had learnt from working with a major record label on an indie band. Drawing from that experience and taking advantage of his contacts in the industry, HEADRUIN had soon secured a spot in the Canadian Music Industry, opening for touring artists like Closure, State Of Shock, and Econoline Crush, and getting the opportunity to showcase for labels like Roadrunner Records and Universal Music. With everything Danny had learnt, both from working for a major record label and playing in an indie band, Danny always remembered how little he knew prior to being given these opportunities and how valuable a ROCKSTAR 101 course would have been for him and many other bands, artists and musicians just starting out. It was while discussing how bands could benefit from a music industry education course that the idea for Oddball Productions was born and within days, Danny began working with a handful of indie bands. Taking advantage of his radio and retail contacts Danny has helped a handful of bands get their music on the radio, across Canada and made accessible to their fans through retail, both traditional and online (iTunes, Napster, etc). Danny has also been involved with and developed a variety of events, like The Powersound Series, The Amber Affair and recently The ROCKSTAR 101 Song Writing Contest to help further promote and develop artists. With a continuing emphasis on educating, consulting and developing, Danny Fournier and Oddball Productions has expanded, along with the bands it has worked with have grown and developed in their careers. |
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Somnia Inc. - Web Design & Development
Somnia Inc. specializes in website design and web development. Our focus is on building world class websites that are reliable, visually impressive, easy to use and simple to maintain. Since 2001 we have worked with clients ranging from small businesses, to municipal, provincial and federal government, and many not-for-profit organizations all over North America. » Learn More.